Archives: Testimonial

Sharad Kumar

What a great book. The material is quite thoughtful and takes some time to absorb. If you take the time to absorb the material – i.e. read and reread – and ponder, it really helps you crystallize your concepts. This is a book that I reach for, when I have to revisit key elements of strategy.

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Ashish Singh

This book is a worthwhile read. It’s definitely a non-technical and conceptual orientation to business strategy. If you want to learn how to think of business strategy without getting involved too much with the analytical aspects of it, then this is a great book.

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